People as a Competitive Tools

The shop/company have tried to use different tools to to catch up with the customers.
1.Try to have their awareness through the advertisements and displays on the shop.
2.They find their Interest by showing a good skin looking of a black woman, which really touched me, and made me to look to that shop more hence bacame a customer.
3.They made me evaluate that lotion can make my skin through the words from the seller.
4. They advise customer to try and see the good effects, so i had to try (trial) for the first time hence made me to use it since then by adopting to it..

5.The main thing, is they are working as a Team work, this helps to satisfy the custonmers.